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THE DIFFERENCE

Over the last year we've spent a couple hundred hours creating films with operators, and we get itEach restaurant is different!

Our Operator Package gives you the tools to share what makes your restaurant culture unique, highlights your values, and spreads your leadership message.


INTRODUCING

THE OPERATOR PACKAGE

1     RECruitment film

A unique telling of your story focused on inviting strong leadership talent to come work with you.

2     orientation film

A creative look at the story you want each new team member to know.

3     leadership series

A multipart series highlighting the leadership lesson you want all your leaders to know.

4     story BITES

Super quick stories optimized for the CFA ONE app or social media.

 

JOURNEY OVERVIEW

HOW WE TELL YOUR STORY

We start with a phone consult. It's kinda like a first date. We'll ask leading questions  to discover the driving heart-beat behind your restaurant. Here we'll discuss which package options best fit your needs. 

Once we feel we have strong grasp of your story, we'll schedule 2 shoots. (1) We'll shoot with you at your store one Sunday afternoon while things are quiet. (2) Then we'll shoot with your team during the Monday lunch flow.  When we're working with your team, we like to get up close and in the action, so we shoot with a super-lean and super-pro equipment set up. This helps us capture the beautiful interactions and food details without disturbing your daily routine.

After we wrap the shoots, we'll edit a rough proof of your videos and send them for your review. You'll be able to make comments on each film, right on the screen, right in real time. It makes video review and changes incredibly easy, conversational, and quick.

We'll complete those changes, and then send over your final videos in the best format for your sharing platforms.

 

2017 PRICING

OUR CURRENT PACKAGE RATES

OPERATOR PACKAGE

PACKAGE I
CHOOSE ONE
Recruitment, Orientation, Leadership
$1400

PACKAGE II
CHOOSE TWO
Recruitment, Orientation, Leadership
$2100

PACKAGE III
FULL PACKAGE INCLUDES
Recruitment, Orientation, Leadership
$2500


STORY BITES

CFAONE App Videos
a fresh replacement for one app videos
$75 ea

Social Media BLAST
quick feature on specific update, person, or event
$250 ea

Leadership Bite
quick segment ON A leadership lesson for internal or external use
$100 EA

 

scroll down for custom marketing video pricing

 

FEATURE

EXAMPLE PACKAGE

We recently completed a full package for Justin Mize, Boynton Beach Blvd. We shot for 3 days with his team, covering moments on both side of the counter, introducing his family, and showing his leaders inside and outside the restaurant.

RECRUITMENT

ORIENTATION

 

LEADERSHIP SERIES

This leadership series was made in conjunction with Paul Kiedis of Boca Raton Town Center and Rob Rabenecker of Royal Palm Beach.

 

CFA ONE APP SERIES

 

MARKETING CATALOG

CUSTOMIZED MARKETING VIDEOS FOR SALE

We have had the opportunity to collaborate with individual operators on some amazing concepts. We work hand-in-hand to create unique marketing videos designed to highlight the products or services that define their store and service.

Then we offer customized videos to other operators to maximize the value for everyone.

 

Custom Marketing FILMS

New marketing video

Most projects require $1700-$2500 initial production fee, but then this number can be reduced to $500 once we offer the video to other markets
CONTACT US FOR MORE INFORMATION

current videos for sale

Prices vary per video.
Each video can be customized for your store with only a couple steps.
CURRENT OFFERS:
+ Ready-to-Heat Trays $850

 

READY-TO-HEAT TRAYS • PRODUCT HIGHLIGHT

$850

3 MORE COMING SOON!

 

 

THE 6 MUSTS

Our requirements for highly effective FILMS

+1 Price Point - We shoot lean & mean, which means our production costs are low, keeping the value in your wallet, not in sand bags and grip trucks.

+2 Beautiful Shots - The distinction of our work is our footage, and we focus on highlighting the interactions your team has as they create amazing guest experiences.

+3 Story Based - The backbone of the series is the story of your restaurant, and we help you tell the story to engage modern audiences.

+4 Production Scalability - We know you care about costs and you're busy, so our packages stack on each other to maximize the investment value.

+5 Consistency - One of our studio's core values, we make sure each video hits or exceeds the expectations set and continues our studio's upward creative trajectory.

+6 Your Ideas - While still focused on consistency, we are open to every new idea, especially if you make us laugh, or gasp, or cry in our first consult.

 

WE're READY FOR YOUR TURN

Name *
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FILM TOTO © All Rights Reserved 2017
Special thank you to all the amazing artists and musicians who have helped make these films look and sound awesome. All music used with permission.